In the Future Biased Black Boxes Could Rule Your World, If You Don’t Get Involved Now
Inside an algorithmic black box, societal biases are rendered invisible and unaccountable. When designed for profit-making alone, algorithms necessarily diverge from the public interest — information asymmetries, bargaining power and externalities pervade these markets. For example, Facebook and YouTube profit from people staying on their sites and by offering advertisers technology to deliver precisely targeted messages. That could turn out to be illegal or dangerous. The US Department of Housing and Urban Development has charged Facebook with enabling discrimination in housing adverts (correlates of race and religion could be used to affect who sees a listing). YouTube’s recommendation algorithm has been implicated in stoking anti-vaccine conspiracies. I see these sorts of service as the emissions of high-tech industry: they bring profits, but the costs are borne by society. (The companies have stated that they work to ensure their products are socially responsible.)
From mobile phones to medical care, governments, academics and civil-society organizations endeavour to study how technologies affect society and to provide a check on market-driven organizations. Industry players intervene strategically in those efforts.
Read the article @ Nature